Evaluating Smokefree Homes Service in Stoke-on-Trent
Stoke-on-Trent Smokefree Homes Service Evaluation
Research Team: Dr Frank de Vocht, Professor Rona Campbell, Professor Joanna Coast, Professor Marcus Munafo & Paige Hulls
Who's involved: University of Bristol
September 2016 - April 2018
In 2010/11, 24% of households in Stoke-on-Trent were happy for smoking to take place in the home, and 9% of young people were exposed to Environmental Tobacco Smoke (ETS) in their bedroom.
The Smokefree Homes Service was launched in January 2016 and delivered by a commercial organisation. It’s primary goal was to reduce children’s exposure to ETS in the home by supporting individuals and families to make their homes smoke free.
SPHR researchers initially planned to evaluate the effectiveness of the service, however as uptake to the service was low the researchers evaluated the reasons as to why it didn’t meet its original expectations.
The research team interviewed two service providers and three council representatives who were involved in commissioning the service to discuss why the service was needed, the services progress to date and its long term expectations.
The findings highlighted that a co-design approach involving professionals responsible for the delivery of the service and service users, alongside improved communications between the service commissioners and providers would have a positive impact on engagement rates and increase the likelihood of a successful implementation.
The research was funded by the NIHR School for Public Health Research (SPHR) Public Health Practice Evaluation Scheme (PHPES) in collaboration with Public Health England.
Resources
This collaborative research was undertaken as part of the SPHR Public Health Practice Evaluation Scheme (PHPES):
This project will harness collaborations and datasets established by the previous SPHR research to build on themes and proposes to analyse public health policy from a complex systems perspective. It will use the complex system of the drivers of alcohol consumption as a case study and explore applications to other areas of behaviour.
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